OpenAI halves Pro 200 usage and launches a $500 ChatGPT plan at DevDay
OpenAI halves Pro 200 usage and launches a $500 ChatGPT plan at DevDay

Update, 29 September 2026 This article has been updated with OpenAI’s commitment not to reintroduce the five-hour limit on Pro 200. OpenAI is halving the usage included in its $200 ChatGPT Pro plan and launching a $500 plan with its fastest speed tier….

Leaked images reveal new colors for Amazon’s next entry-level Kindle
Leaked images reveal new colors for Amazon’s next entry-level Kindle

Amazon typically introduces new Kindle models a few months ahead of the holiday shopping season, and this year it looks like that will include a bigger update to the entry-level Kindle than what debuted in 2024. The last upgrades to the basic Kindle model were limited to a brighter backlight, a new dark mode, and […]

SpaceX preps next-gen Starlink as Amazon’s competitor stalls
SpaceX preps next-gen Starlink as Amazon’s competitor stalls

SpaceX is gearing up for a monumental flight today that’s sure to be closely watched by Amazon. If successful, SpaceX will deploy its first Starlink V3 satellites, which tout meaningful upgrades to the ever-expanding Starlink constellation. The 26 satellites will be riding atop Starship, which SpaceX will also attempt to deploy into Earth orbit for […]

The AI commerce era: 7 e-commerce leaders on what’s still broken
The AI commerce era: 7 e-commerce leaders on what’s still broken

Would you trust an AI agent to run your Amazon store? That future may be near. But true AI transformation requires moving beyond “gap-filling” AI tools. It requires building an infrastructure layer that lets AI agents create and manage their own workfl…

AWS says almost 90% of Amazon’s early AI agent prototypes never shipped
AWS says almost 90% of Amazon’s early AI agent prototypes never shipped

Almost 90% of the AI agent prototypes Amazon teams built two years ago never reached production, AWS vice president of agentic AI Swami Sivasubramanian said. Amazon was then starting to invest heavily in agents. Sivasubramanian spoke on Wednesday at Hu…

Amazon to invest $3bn in Indian quick commerce by 2030, Reuters reports
Amazon to invest $3bn in Indian quick commerce by 2030, Reuters reports

Amazon will spend $3bn to grow its quick-commerce business in India by 2030, Reuters reported on Thursday, citing two people who know the plans directly. Quick commerce is the term for app orders that reach shoppers within minutes. Amazon declined to c…

If Amazon doesn’t know how to eliminate carbon emissions, then who does?

Amazon is one of the largest companies in the world. How much responsibility does it have to meet its net zero pledge?

Amazon sellers can now run their stores from Claude and Amazon Quick
Amazon sellers can now run their stores from Claude and Amazon Quick

“Our vision was that they would never have to log into Seller Central. We would just bring it to them where they work,” Mary Beth Westmoreland, Amazon’s vice president of Worldwide Selling Partner Experience, told GeekWire. Amazon announced on Wednesda…

AWS becomes the first cloud provider cleared for NATO Restricted work across the alliance
AWS becomes the first cloud provider cleared for NATO Restricted work across the alliance

Amazon Web Services has become the first cloud service provider to gain approval to handle NATO-restricted information in all of the alliance’s member states, and the path to this approval went not through NATO’s own offices but through Madrid. AWS has…

Amazon wants to help the Colorado River, but we still don’t know how much water the company uses 
Amazon wants to help the Colorado River, but we still don’t know how much water the company uses 

Amazon plans to spend $20 million on water conservation projects along the Colorado River, a crucial but dwindling water supply for 40 million people in the Western US. The initiative comes as Amazon and other tech companies face mounting scrutiny over how much water their data centers use. Amazon has a goal of becoming water […]