AI Is The New Search Bar, But Finding The Best Deal Takes More

For more than two decades, search engines have been the starting point for consumer decision-making. Today, artificial intelligence is beginning to challenge that role.

Modernizing Travel Loyalty To Build Lasting Consumer Trust

Consumer loyalty is not disappearing. More than half of adults still participate in loyalty programs. The question is will those programs give them reason to stay.

White House Wants More Doctors But Its Immigration Policies Block Them

The Trump administration says it wants more physicians, but its immigration policies have reduced the flow of doctors to the United States.

Why Better Air Quality Leads To Better Team Performance

Indoor air quality is an often-overlooked factor that shapes employee performance and decision-making long before those impacts appear in traditional metrics.

The Race To Connect Consumer Data May Be Missing The Real Signal

AI’s edge may come not from more consumer data, but from better signals on consumer emotions, expectations and intentions that reveal why demand is forming

Immigration Ruling Strikes Down $100,000 H-1B Fee. What’s Next?

In a ruling that applies nationwide, a federal judge struck down the Trump administration’s $100,000 fee on new H-1B visa holders.

Marketers Rethink Measurement As AI Reshapes The Data Landscape

A shift is underway in marketing measurement, accelerated by the collapse of the deterministic model and the rise of AI-powered ad platforms.

Why Trust Is Becoming The Most Valuable Feature In Home Security

We are living in a unique cultural moment where our collective desire to feel safe is colliding with heightened worry over privacy and surveillance.

Why Gen Z Workers Feel They Cannot Function Without AI

Gen Z workers are becoming increasingly dependent on AI at work, raising concerns about confidence, critical thinking, and long-term career development.

What Adobe Is Doing To Prepare Curious And Creative Workers For AI

Adobe executive Eric Snowden shares how curiosity, creativity, apprenticeships, and experimentation can help workers adapt, learn, and thrive alongside AI.