Rivian has revealed its R2 electric SUV lineup, confirming trims and pricing as the company aims to bring a more affordable, adventure-ready EV to a wider audience.
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Rivian spent the last two years promoting the R2 as a $45,000 SUV. But buyers won’t be able to pay that price until late next year — if at all.
The concept was a highlight of Lucid’s investor day, in which the company detailed its ambitions to push deeper into autonomy while pumping out new, affordable EVs.
Two years after revealing what its affordable next-generation EV would look like, Rivian has shared all of the pricing, colors, and performance specs for its upcoming R2 SUV. And like so many new car releases, it’s complicated. The bottom line: Rivian’…
The Japanese automaker said the change of plans will cost it up to $15.7 billion.
The LA-based startup is trying to corner the commercial truck market with its electric and hybrid trucks that offer a lower cost of ownership and a better driving experience.
Former Amazon Marketplace vice president Peter Faricy is the new person in charge of the company.
TechCrunch drove the 2027 Chevy Bolt and found that incremental improvements build on a solid basic recipe to deliver an affordable EV.
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If Rivian reaches its R2 sales target in 2026, it will be one of the fastest ramp-ups ever of a new EV in the United States.