The White House says Truth Social is the ‘most powerful and popular social media platform in the world’
The White House says Truth Social is the ‘most powerful and popular social media platform in the world’

The White House claims the Donald Trump-owned Truth Social is the “most powerful and popular social media platform in the world.” The statement, provided to The New York Times by White House spokesperson Davis Ingle, is at odds with the user counts from some of the biggest social media platforms on the web. Data gathered […]

What Happens When A Small Business Quits Social Media

Quitting social media doesn’t have to cost you clients. How one small business grew without it — and what to build instead.

How To Quit Social Media Without Hurting Your Small Business

Quitting social media doesn’t have to cost you clients. How one small business grew without it — and what to build instead.

U.S. Open Gave Creators A Pass. FIFA & TikTok Gave Them A Role. Wimbledon Passed

Amid the latest U.S. Open creator controversy, Wimbledon does not plan dedicated creator accreditation for 2027, unlike U.S. Open and FIFA-TikTok models.

AI workers turn an extinction warning into a copy-and-paste meme
AI workers turn an extinction warning into a copy-and-paste meme

“They are racing straight to self-improving superintelligence and gambling with our lives,” Jacob Coxon wrote this week as he resigned from Anthropic. He meant it as a serious warning. Within a day, the line had become a joke template on X. Dozens of u…

California has banned personalised feeds for under-16s, going further than Australia or the DSA
California has banned personalised feeds for under-16s, going further than Australia or the DSA

California has banned personalised recommendation feeds and autoplay for users under 16, in a package of 13 bills signed on Thursday that also imposes crisis protocols, independent audits and annual risk assessments on companion chatbots. Governor Gavi…

Snap launches a planning tool for organising meet-ups with friends
Snap launches a planning tool for organising meet-ups with friends

Snap has launched Snapchat Plans, an invite-only tool for organising real-world gatherings of up to 200 people, built on the finding that a third of young American users already arrange meet-ups in chats. The European Commission has had formal proceedi…

7 Instagram Rules That Take Founders From Zero To 100,000 Followers

An expert went from 300 Instagram followers to 130,000 in three and a half months. Here are the seven rules behind that growth, and how founders copy each one.

Instagram’s head says engagement falls by half without the algorithm
Instagram’s head says engagement falls by half without the algorithm

Adam Mosseri has warned that users who switch off Instagram’s recommendation system end up with a worse experience, telling an Australian press briefing that engagement can fall by as much as 50% and that satisfaction scores fall off a cliff. Mosseri s…

The Next Primetime Emmy Awards Broadcast Deal Must Reckon With The Clip Economy

The broadcast deal for the Primetime Emmy Awards expires this year. The next deal is being negotiated in a world where social media impressions dwarf live viewership.